Enterprise Study of Bahay Kubo Manufacturing in Calamba, Pila, and Sta. Cruz, Laguna

Date

5-2017

Degree

Bachelor of Science in Agribusiness Management

College

College of Economics and Management (CEM)

Adviser/Committee Chair

Melodee Marciana E. De Castro

Committee Member

Gemma U. Reyes, Dinah Pura T. Depositario, Agnes T. Banzon

Abstract

Bahay kubo was the dominant type of housing before the Spaniards came to the Philippines. During the Spanish era, the bahay kubo was replaced by bahay na bato. Today, bahay kubo is primarily used as rest houses, cottages, and sheds. Prior to the study, there were no studies, available to the public, about the bahay kubo manufacturing enterprise. Thus, its current status is unknown and hence, this study was conducted.

This study entitled Enterprise Study of Bahay Kubo Manufacturing in Calamba, Pila, and Santa Cruz, Laguna aimed to describe and analyze the bahay kubo manufacturing enterprise in Calamba, Pila, and Santa Cruz, Laguna. Specifically, this study aimed to: (1) come up with a profile and assess the economic contribution to the local economy of the industry/sector being studied; (2) identify the entrepreneurial traits and characteristics particular to those engaged in the selected small enterprise; (3) identify the internal/inherent and external factors behind the entrepreneurs engaging in the business; identify the key economic, (4) technological, social and competitive factors needed to achieve survival and growth; (5) identify the specific procedures and problems that the entrepreneurs underwent in organizing the running of the business, the major innovative ideas and solutions they had evolved as well as their future plans; (6) and determine the conditions and the kinds of personalities that are apt to make the entrepreneurial event being studied occur.

The study locations are Calamba, Pila, and Santa Cruz, Laguna. Calamba is home to numerous hot spring resorts most of which are concentrated in Brgy. Pansol. Resorts are known to be one of the top customers of the bahay kubo manufacturers. Meanwhile, the municipalities of Pila and Santa Cruz are located in the fourth district of Laguna. The two municipalities belong to the same district as Nagcarlan and Luisiana – the usual sources of raw materials such as bamboo.

The study used snowball method in identifying the manufacturers for the locale of the study. Nine owners were identified and interviewed using a structured questionnaire which included Personal Entrepreneurial Competencies (PEC)-related questions. Data were analyzed using Michael Porter’s Five Forces Model, strategic group map, and SWOT analysis. Separate SWOT analysis was made for the established and new bahay kubo manufacturers.

Profiles of enterprise and entrepreneurs were described. In relation to the profile of enterprises, the nature and type of establishment, source of capitalization, form of ownership, areas of operation, length of existence, innovation, other sources of income, and sector’s contribution to local economy were discussed. These enterprises catered to both local and domestic markets. They had customers outside CALABARZON. Some of the established manufacturers were even exporting bahay kubo in different counties such as Korea, America, and Saudi Arabia.

For the profile of entrepreneurs, educational background, other trainings, professional/economic mobility, owner’s and family’s involvement in the business, personal entrepreneurial competencies (PEC), and generation of business ideas were included.

Forces such as political/legal, economic, technological, social, natural environmental, and competitive as well as the institutions involved in the bahay kubo manufacturing were tackled in the external environment. Meanwhile, in the internal environment, production, marketing, human resource, and finance were considered.

Problems in the different business functions were identified. For production, unavailability of raw materials, high purchasing costs, and weather conditions were the problems faced. For marketing, poor location, inability to meet delivery dates, poor collection of payment, and colorum (i.e. unregistered) bahay kubo manufacturers were the problems encountered. For human resource, scarcity of skilled laborers, tardiness and absenteeism, and pilferage of raw materials by the workers were identified problems. Lastly, for finance, lack of working capital and lack of source of capital were their constraints. These problems in finance were common among all entrepreneurs.

It was recommended that established bahay kubo manufacturers should continuously expand their business and at the same time, ensure its sustainability. On the other hand, new bahay kubo manufacturers should focus on standing out in the market and developing advantages over their competitors.

Language

English

LC Subject

House construction—Planning, Manufacturing industries—Philippines

Location

UPLB College of Economics and Management (CEM)

Call Number

LG 993 2017 M17 S36

Notes

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Document Type

Thesis

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