Analyzing the Potential Transport Mode Switching Among the Commuters in Quezon City due to Jeepney Modernization

Date

1-2025

Degree

Bachelor of Science in Economics

College

College of Economics and Management (CEM)

Adviser/Committee Chair

Jhoana V. Alcalde

Committee Member

Ma Janda Ira Felina M. Benedictos, Gideon P. Carnaje, Ma. Angeles O. Catelo

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Abstract

This study analyzes the potential effect of the calculated fare increase in a study by Mendoza (2021) to commuters or jeepney users in Quezon City. Specifically, it examines the likelihood of the respondents to switch after a fare increase, and their willingness to pay for the fares of a modernized jeepney.

Based on the analyses conducted on the data gathered, 41.5% are willing to pay for a fare lower (Php 10 to 15) than the computed fare increase (Php 21) while some are willing to pay higher depending on some factors, especially household income. Most of the respondents, particularly 53.2%, remain price-takers and would still likely to continue jeepney usage despite a fare increase due to limited alternative transportation options. Key socio-economic factors such as age, household income, vehicle ownership, and travel factors influence their willingness to pay and their likelihood of switching to other modes.

Specifically, respondents that are employed or have higher household income levels are generally more accepting of the fare increase, while younger respondents and those from lower income levels are more vulnerable to the changes in price. Owning a vehicle is also a significant factor, as it increases the likelihood of switching to alternative modes, as well as the number of rides.

Language

English

LC Subject

Transportation--Fares, Transportation--Planning--Citizen participation

Location

UPLB College of Economics and Management (CEM)

Call Number

LG 993.5 2025 E2 R37

Notes

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Document Type

Thesis

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