Socio-psychological factors affecting rural women's willingness to participate in development broadcasting activities

Issue Date

1-1995

Abstract

A large majority of the respondents expressed willingness to participate in development broadcasting activities.

A significant relationship was found between respondents' willingness to participate by listening to the radio program and involvement in organizational activities and respect for knowledge and technology/management orientation. On the other hand, respondents' willingness to participate in pre-broadcast activities was significantly affected by the following variables: membership in community organizations, participation in community-related activities, involvement of family members in organizational/community-related activities, respect for knowledge and technology/ management orientation, economic growth and philosophical and religious values.

Variables that significantly affected respondents' willingness to participate in actual broadcast activities were involvement of family members in organizational/community-related activities, respect for knowledge and technology/management orientation, outlook on society/social change, and philosophical and religious values.

Except for orientation towards others/collective action, economic growth and self-worth, all the variables significantly affected respondents' willingness to participate in post-broadcast activities. Similarly, except for cosmopoliteness, orientation towards others/collective action, economic growth and self-worth, the other variables had a significant relationship with the respondents' willingness to attend community assembly meetings.

Self-worth was the only characteristic that affected respondents' degree of willingness to participate in development broadcasting activities

Source or Periodical Title

Philippine Agricultural Scientist, The (Formerly: The Philippine Agriculturist)

ISSN

0031-7454

Volume

78

Issue

1

Page

107-117

Document Type

Article

College

College of Agriculture and Food Science (CAFS)

Frequency

quarterly

Physical Description

tables; references

Language

English

En – AGROVOC descriptors

WOMEN'S PARTICIPATION; BROADCASTING (RADIO); SOCIAL PARTICIPATION; PSYCHOLOGICAL FACTORS; RURAL WOMEN; RURAL COMMUNITIES

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